Charlton Athletic Community Trust (CACT) is working in the Low Emission Neighbourhood (LEN) in the wards of Greenwich West and Peninsula. This area is one of five that has been awarded funding from the Mayor’s Air Quality Fund to improve London’s air quality.
CACT will be supporting residents through Personalised Travel Planning to use their cars less, and walk and cycle more. Residents will be encouraged to log their walking and cycling in the area in an app to earn points they can swap for vouchers for high-street shops or donations to charity.
The year-long rewards scheme will encourage people to think about the way they travel around Greenwich and the impact that has on air quality in the area, and to change the way they think about their own transport uses.
The scheme will be run as part of CACT’s Health Improvement programme, as there are huge physical benefits to walking and cycling in addition to the benefits to the environment.
Councillor Danny Thorpe, Deputy Leader and Cabinet Member for Regeneration and Sustainability, said:
“Working with residents to deliver a greener and cleaner borough is at the heart of our vision for improving air quality in the borough. Tackling air pollution is a complex one and the challenges of reducing emissions and combatting the causes of climate change is not one we can do alone.”
If you live in the LEN area and are interested in finding out more information about Personalised Travel Planning please email firstname.lastname@example.org