Charlton are delighted to announce a multi-year partnership with Greenwich-based Meantime Brewery, which will see its range of craft beers, led by flagship Meantime Anytime IPA, served to thousands of fans visiting The Valley.
As part of the deal Charlton have invested in the stadium infrastructure to improve the quality of the beer served on a matchday.
The new selection of drinks will be available to enjoy at Saturday’s Emirates FA Cup tie against Stockport County.
Further details on the partnership will be announced in due course - including details of how supporters can get involved in helping with the production of an exclusive beer to The Valley.
Fan Advisers Lewis Catt and Lucy Bishop joined Charlton legends Alan Curbishley, Scott Minto and Steve Brown for the pre-launch activity earlier this week.
Catt and Bishop said: "The range and quality of drinks is an issue we deal with regularly when speaking to supporters.
"We've worked hard to communicate to the club just how important it is to get this right, so we're delighted that Charlton has teamed up with a local brand that has a good reputation on the beer scene.
"It's exciting to see investment in the technology needed for a decent pint and we feel reassured that Meantime fully believe in putting the fan experience first. We can't wait to work with them more, especially on the exclusive Charlton beer."